It costs $69, and available for pre-order now

Amazon announced that tens of millions of Fire TV devices have been sold, and is the #1 streaming media player in the US, UK, Japan, and Germany. The new Fire TV with 4K and HDR/UHD support, as well as Dolby Atmos support, rivals the just-released Apple TV 4K.

You can now ask Alexa to play content through Fire TV (“Alexa, play Ray Donovan“) and Fire TV will start the show or movie where you’ve left off. You can also play channels: “Alexa, play Food Network,” or “Alexa, go to Fox Sports One” which will take you to the appropriate channel on Hulu.

The Alexa integration on Fire TV is fully compatible with Hulu, Playstation Vue, NBC, CBS, Showtime, CNBC, Bravo, Netflix, NBC, and Dish Network.

Bundles are also available with the Echo Dot and Fire TV for $80

You can also get the Dot and Fire TV Stick for $60